If you’re running your own brand or business where events are key, bland photography isn’t an option. Event photography needs to inspire and encourage future attendees. In fact, based on a study undertaken by Eventbrite, people work out an event’s value via the imagery that is used to promote it. Therefore, it’s safe to say that professional photography is key to a lasting impression.
Here are a few tips to ensure that you choose the right photographer for your corporate event, and how to make the most out of your event photographer’s skills.
1. Where will these photos appear?
Before discussing options with a potential photographer, keep in mind where these photos are going to appear. Do you plan to use them as stand-alone shots or album shots on social media? Do you intend to use them for print and traditional advertising? Will you be using them as online ads for a future event? This information is important to any photographer, as it will determine the photos’ framing and composition.
2. What makes corporate event photography different?
Corporate event photography is definitely a whole different niche! Make sure that the photographer you choose knows what he/she is doing and that they are experienced in this type of photography. Review their portfolio and make sure that their photography captures your vision.
3. Who definitely needs to be featured in the photographs?
Make sure that you brief your photographer regarding who needs to be featured in the photographs. Consider keynote speakers, sponsors and special guests. Provide a list of key attendees and a thumbnail image of them. This will help the photographer immensely and will avoid any miscommunication and post-event disappointment.
4. Should I trouble the photographer with timings and the running order?
Definitely! On the contrary, it will make life easier for your photographer. A professional photographer will be able to work according to your photographic priorities, and in most cases, an experienced one will respect your running order while at the same time, getting the desired shots.
If you’re looking to find the right photographer for your corporate event in Malta or in Gozo, use Evently to find, chat & book multiple event suppliers at once for FREE! All you have to do is fill in the details below.
